Sophos is a world leader in integrated threat management solutions purpose built for business, education and government. With 20 years experience and consolidated anti-virus, anti-spyware and anti-spam expertise SophosLabs protects even the most complex networks from known and unknown threats. Our reliably engineered, easy-to-operate hardware and software protect over 35 million users in more than 150 countries from viruses, spyware, intrusions, unwanted applications, phishing, spam and email and web policy abuse. www.sophos.com
As the Marketing Specialist, you will be responsible for guiding, and executing as required, all launch activities for products and marketing campaigns; creation and/or refinement of sales tools, channel tools and material, and prospect/customer material including white papers, presentations, web and webcast content, email content.The role must ensure that key issues get raised, communicated and resolved in a timely fashion by the correct stakeholders.
Working in a highly interactive team setting, this is a fantastic opportunity to develop your career further in a specialist environment. You will be the link between global campaign/product marketing activity and the regional marketing, sales, and channel teams. This marketing position is based at our US office in Burlington, Massachusetts. This position does not allow for remote workers.
Duties & Responsibilities
• Proactively work with regional team to define successful product launch and campaign initiatives to help drive revenue success in the region.
• Work closely with sales and channel sales to identify the top challenges faced by the region and then build and execute on plans to overcome those issues by leveraging and augmenting existing marketing initiatives. Act as go-to resource for the region with respect to product launch and campaign activity.
• Support generation of Thought Leadership topics and development of content for webcasts, whitepapers, etc. Provide industry and product positioning insight into the topic development process.
• Develop segment expertise for a vertical markets targeted by the region/corporation
Organisational Responsibility
• Reports directly to the Director of North America Marketing
Required Qualifications
• 4 + years of experience in marketing campaign management, project management, lead generation, and/or program/campaign development.• Experience implementing a successful channel program including partner enablement and training, channel communications and recruitment strategy, infrastructure to support program, and demand generation programs.
• BA/BS in Marketing or equivalent experience. MBA a plus.
• Enterprise IT; security and/or networking software exposure; B2B marketing knowledge
• Ability to clearly communicate/position the specifics of the program and products to the partner community.
• Excellent organizational, planning & prioritization skills.
If you are interested in applying to this role, please visit our website in order to access our on line application: http://sophos.com/companyinfo/careers/us/
Thank you,
Sophos HR
It is NOT ok to contact this poster with commercial interests.
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